Articles on How to Become a Commercial Loan Broker
SBA Loans: what they are and how they work
The Small Business Administration, or SBA, is an indispensable organization for many small businesses. The SBA program helps companies throughout the country to secure the financing that they need to grow. However, the SBA’s strict requirements and numerous policies can be challenging to navigate for the first time. In this article, we break down the ins, the outs, and the key points that you need to know to determine whether an SBA loan might be the right fit for your business.
How to craft a social media voice
Social media usage as a corporate entity is different than its usage as a private citizen. While it may seem like an easy solution for marketing a new or existing brokerage, it is important to understand what voice the brokerage will take, and what its social content output will look like.
How to maintain a relationship with your clients throughout 2018
The brokers who work smart spend most of their time with two types of customers: repeat customers returning for more financing and referrals. This client base is the sign of a successful brokerage, ensuring that a broker has a steady stream of deals. Establishing...
What your Commercial loan broker firm can do for a successful 2018
With the new year come new opportunities for growth. Most commercial loan brokerage firms go into the new year with the same plans they used in the previous year, but with proper planning, the successes of the previous year can be improved upon in the upcoming one....
How Your Commercial Lending Client Thinks
A broker’s primary goal is to help their clients find the funding solution that is right for them. This is a simple goal, but successful implementation requires an understanding of how a client thinks. While the broker is familiar with the intricacies of the financial world, their clients will not be. It can be a confusing and often times infuriating place. Understanding how a client thinks can not only help move the process at a smoother pace, it can potentially save a fraught deal.
Is a Franchise Right for You?
From an entry standpoint, a franchise is one of the easiest ways to open a small business. The products, business model, and aesthetics are already established by the parent corporation the heavy lifting that comes with establishing a business identity is skipped....
Branding for Brokers: How to Set Yourself Apart
Branding can seem like a foreign concept, but it is an important part of how a broker markets their services. How people view a broker can make, or break, their business. People often base their decisions on appearance, focusing on whether or not a company looks professional and trustworthy. This makes it critical for commercial loan brokers to make sure they are always putting their best foot forward.
The Secrets to Effective Social Media Marketing for Loan Brokers
Social Media is a powerful and delicate marketing tool. Using it can grow a broker’s business and client base, as well as providing a useful communication tool between them and their current and past clients. However, understanding the techniques and skills required can make or break a social media plan.
Newsletter for Commercial Loan Brokers
Newsletters are one of the modern world’s most common forms of communication, but they are often the most forgotten. Many end up deleted before they’re even opened. However, if executed properly a newsletter can become an invaluable source of connectivity between commercial loan brokers and their clients.
Web Design: What Makes a Great Broker Website?
We’ve previously discussed that the key aspect of a broker’s website is their content. Having proper SEO optimized content is key to ensuring that their website appears at the forefront of search results. But once their website is one of the first spotted by potential...
How To Brand Your Commercial Loan Agency: THE ULTIMATE GUIDE TO STANDING OUT IN A SEA OF SAMENESS
Branding is essential for a broker’s appearance to their clientele. The image a broker presents starts from the moment a client lays eyes on their logo. Their opinion of that broker can be formed in that split second and can be further impacted by how that branding translates across the broker’s entire operation.
Why Communication is Key
A successful broker is always informed of how the industry is changing. Conveying that information is one of the most important parts in presenting that expertise.
How Social Media can benefit loan brokerage
The words social media tend to draw up the images of vacation photos and family updates. For many loan brokers, the idea of using it as a marketing and PR tool can seem absurd.
What to Look for When Picking a Franchise
Starting a business can be a risky move. There's a lot of time and money to devote to it, legal hoops to jump through and advertising campaigns to run. Research, hiring and careful planning are necessary for creating the right foundation for a good business. Sometimes...
How to Choose the Business Structure that is Right for You
Designing a killer website, helping your clients understand their financial options, closing your first deal — these parts of starting your business likely get you excited to become a loan broker. The business structure of your new enterprise? Not so exciting. But...
5 Things Clients Look for When Choosing a Broker to Work With
When there's a client looking to expand their commercial property or business, a commercial real estate loan is the best way for them to secure additional funds for their investment. Nevertheless, there is a lot of due diligence done by potential borrowers to choose...
The Right Way to Write a Business Plan
If you are thinking about starting your own brokerage, you most likely already know what a business plan is. You've probably had it pounded into your head that you need a business plan before even thinking about opening your doors to clients, but it's equally likely...
Is It Time For You To Buy The Building Your Business Operates In?
There are multiple ways to invest in commercial real estate. If you run a business, one strategy is to own the building your business operates in. Some of the benefits of utilizing this strategy are the tax advantages, additional cash flow or savings (no rent...
Four Trends Affecting Commercial Real Estate in 2017
The U.S. CRE market landscape in 2017 is characterized by continued strong fundamentals, increased investor flows and high transaction volume. As for the economic landscape, the U.S. continues to grow moderately and add jobs. The U.S. employment gains continue to be...
The Importance of Choosing a Niche Market
The Importance of Choosing a Niche Market The commercial loan brokerage industry is a competitive market. For every borrower, there might be a dozen brokers trying to get their attention. How do you stand out in this playing field? Finding your niche in the market...