Bennet Capital is all about building trust and facilitating the best terms for their clientele. With a focus on business owners throughout the North East, the design uses crisp lines and a forthright approach with a touch of sophistication. For the logo we used a navy blue plus a silver metallic gradient to provide the sheen. Clean sections and sharp photography represent the immediacy, transparency and integrity of the brand.
What is your greatest financial challenge as a business, and how can you get in the right lane to source the funds with the terms that you need in order to move ahead? It is this process that Premier Business Finance is poised to facilitate. Blood red and a rich blue represent the pulse and action as well as the calm of the brand.
A ‘nexus’ is a hub where connections occur and links are made. In the case of Nexus Finance, business owners are connected with lenders that can understand and fund complex business plans. The design of the Nexus assets, centered around an X with an open circle in the middle, represents this space where opportunities emerge.
Revenue Park came to CLBI as an existing brokerage, but with a limited set of tools, technologies and design to back up their practice. By upgrading design, adding a CRM, and allowing applicants to submit their information directly to the CRM, Revenue Park upgraded their capacity to serve their clients. We maintained key aspects of their initial brand, while giving their logo, business cards, and website a significant upgrade.
American Legacy Funding helps SMBs shift from making a living to building a legacy. Their team sources funds to allow businesses with a strong foundation to grow without giving up equity, resulting in wealth for generations to come. The lion designed for the logo represents strength and leadership, and the red, white and blue colors are similar to those used in the American Flag, as well as international banks such as Bank of America and Citi.